Yay! happy! it's the best! Finally, JR East has revised the rules! Cheering advertisements without commercial elements can now be posted! This is amazing!

No-support advertisement! NO-Life!

I want to spread support advertising culture to Japan! I will be that icon!

It is "Cheerad -chan", a member of the JEKI support advertising secretariat "Cheering AD".

No one calls me, so I will give my own name.

I want to say what is important many times! ! !

So, today we will contact you about JR East support advertising.

The following article was uploaded the other day for Big News.

 

[BIG NEWS] It will be easier to advertise in JR East!

 

In fact, this is what we have always been hoping for "Cheering AD".

That wish has finally come true ...😿Oh, I'm really happy. 。 。

Some people may say, "I heard you already, I understand," but some people may not be able to know, so please let me know.

 

It is now possible to convey only "Happy Birthday!" That's it!

 

There is not enough explanation ... I'm sorry.

For example, suppose you want to post a support advertisement that celebrates the "birthday" of the popular artist "Cheerad -chan", which is popular for cool songs.

How do you want to make it when you make the design of the ad?

Don't you want to use more than half of the space to make your feelings and designs of "Happy birthday!" You want to tell you, right?

 

But that was NG ...

 

Because there is no commercial element.

Commercial elements are only in English, but are the elements of business.

It is assumed that the person who issues an advertisement will advertise to the person who sees the ad for the advertisement.

This is a business that sells and buys things.

In the case of artists, "commercial elements" will be released songs and live performances. The person who issued the advertisement had to make the advertisement to the person who saw the advertisement, "I want you to buy a CD" or "I want you to buy a live ticket."

In other words, the image is like this.

 

 

"No, I want to celebrate Cheerad's birthday, and I don't advertise to increase CD sales!"

If you have applied for a support advertisement to the JR East ●● station, most of you will need more than half of the commercial elements, most people are "in a CM of a certain company". It was like a look, and I was left.

 He wanted to give a support advertisement ...

I couldn't help me with a support advertisement in the place I wanted most ...
Kuu ... How many times did you do that?

That's why I was really really happy that "JR East Japan has been able to post a support advertisement without commercial elements".

 

I think the culture of support advertisements in Japan has moved significantly.

Is it exaggerated? No, I don't think it's exaggerated.
Because now you can post it.

 

At that time, I want those who say, "I want to make a support advertisement to JR East station station."

I wrote today's article with that feeling.

Next time, Cheerad -chan wants to write an article about "recommended advertising frame in JR East".

Then again.