Cheering AD, a support service for JR East Japan Planning Co., Ltd. (Head Office: Shibuya-ku, Tokyo; President and CEO: Akaishi Ryoji) has celebrated its second anniversary since its service launch in April 2023.

To commemorate this, a special 2nd anniversary website will be released starting Tuesday, April 15th, introducing the evolution of services. Along with announcements of new features and services, we will also be launching a 2nd anniversary campaign.

Support ads, easier and smoother

 Cheering AD is a service that shapes fans' desire to support their idols. In the two years since its launch, we have supported the support and advertisements of a total of over 3,800 fan organizations, and have helped fans from not only Japan but also around the world in 12 countries.

With the 2nd anniversary, Cheering AD has been further enhanced. Three major points provide an easier and smoother experience.

Here's the new era of favorite activities! Three points that evolved on the 2nd anniversary

1. Just choose and you're done! Three design plans for support advertising

"Don't hesitate, don't worry. Just choose the design of your support ads." Cheering AD has three design plans available to choose from depending on your purpose and skill.

■Just choose your favorite color! Support ads are completed with just one smartphone "Favourite Design"

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 Simply select the image color and template for your favorite, and enter information such as your name and anniversary. You can customize design templates supervised by professionals, and you can complete full-scale support ads with just one smartphone. This is a "easy and safe" plan exclusively available from Cheering AD, perfect for your support advertising debut.

■A set of popular ads and professional designs! Leave it all together! "Easy Plan" for Full Originals

 

Cheering AD's popular plan, "Easy Plan," has been renewed! This set includes a popular advertising space and a completely custom-made design by a professional. It also includes a "all-inclusive" package that includes images for social media, making it the definitive support ads that can be released without hesitation, whether you're a first-time user or want to be particular about it.

■Cooperates with Milli Canvas, a popular design tool from Korea! Even beginners can create stylish support ads

 

 Popular design tools from Korea"Milli Canvas"By linking with this site, you can create intuitive designs using templates from your smartphone, PC, or tablet. No specialized software or skills are required, and the created data can be submitted as is using Cheering AD.

Now only available for Cheering AD users, there is a bonus that will be "half-price" for paid plans from the second month onwards!

2. Everything is complete on LINE! More smooth interaction with Cheering AD

All of the exchanges that have been through email up until now can now be completed on LINE. All interactions with Cheering AD can now be done via LINE, including managing progress up to the posting, submitting design data, and confirming review results, making the support ads even smoother than ever before. By relieving stress such as "finding emails" and "complex interactions", you can now easily promote support ads on LINE, which is a daily use.

 [LINE]Added friends]

3. Check out the "complex rules" of support ads in advance! "Cheerad-chan AI Review" appears

 There are many detailed rules for supporting advertisements that differ depending on the railway company and rights source, and many people say that it is difficult for first-time users to understand. Meanwhile, Cheering AD has introduced its own AI system, "Cheering AD-chan AI Review." You can now diagnose images and text in advance the possibility of violating guidelines for expression checks and media and rights rules.

Pre-checking using AI has improved the rate of passing the screening and speeded up. We support safer and smoother display.

Global expansion is accelerating even more! Supporting ads are now accessible on a global scale

Cheering AD has expanded the area to support overseas support advertising. In addition to previous South Korea (Seoul), New York, USA's Times Square and Hong Kong's outdoor advertising have been added to the lineup.

The global support ads will be accelerated in response to fans' voices saying, "I want to make my favorites shine around the world."

■Times Square, New York, USA, can now be displayed!

 Your "favorite" will appear on a giant screen in Times Square, one of the world's largest advertising districts.

 [Advertisement for Times Square, New York, USA]

■Advertisers in the Hong Kong area have finally been lifted!

 Cheering AD has also begun to sell advertisements in Hong Kong, which had been requested.

 [Hong Kong Advertisement]

■Number of advertising media in Korea (Seoul) in Japan

It covers the most popular spots in Seoul, which is popular with K-POP fans, from major stations to popular city visions, including the most popular spots in Korea.

 [Korea/Seoul Advertisement]

Thank you for 2nd anniversary! To express our gratitude, we will be giving away a "station map design" that can be used to announce social media!

To express our gratitude for the 2nd anniversary, Cheering AD will give free "station map designs" to users who have posted support ads, which are convenient for announcements on social media.

When they posted support ads, many fans posted on X (formerly Twitter) saying, "Advertising is here!", and we planned this as a support tool to make the announcement more clear and enjoyable.

The area will be available in sequential development, mainly at major stations that are popular for support advertising, such as Shinjuku, Shibuya, and Ikebukuro.

Click here for the 2nd anniversary special website!

Please try the charm of the new Cheering AD on our special page.

Now that we have celebrated our second anniversary, Cheering AD aims to further evolve our services with the desire to "make our favourite culture more freely and more fun."

The future of "Cheering AD"

 Make your favorite "want to try" easier and smoother

Cheering AD will continue to aim to create an environment where fans can challenge themselves with support advertising more easily and smoothly.

In addition to supporting advertising, we will also be taking on the challenge of providing even more value as a hub that connects fans, content, and advertising media, including crowdfunding "Cheering AD Crowdfan", expanding the area to display domestically and internationally, and strengthening design support.

Now that it's 2nd anniversary, Cheering AD has moved to its "culture of supporting your idols" to the next stage. With the power to turn your feelings into shape, we will depict a future where support ads will become more accessible and more enjoyable.